The cartoon shows two men running on treadmills with a carrot on a stick tied to the front of the treadmills. There is a big yellow star on the wall and in the star it reads, "Vision: Great Services." The man on the treadmill on the right side of the panel is saying, "I don't get it! I can see where we're headed, we have the skills, the incentives and resources. But nothing seems to change!" The man on the treadmill on the right side of the panel says, "We need a better action plan!" The tag line reads, "The treadmill of change." The tag line on the left reads, "Inspired by Tim Knoster."